Cricket is a brand that proudly celebrates and champions multicultural celebrations every year, such as Hispanic Heritage Month and Black History Month. Going beyond recognition for the celebrations but actively supporting these communities through various boot-on-the-ground efforts and sponsorships.

Creative Directors: Valentina Sulbaran, Daniel Vicente Diaz
Art Directors: Rigoberto Ceballos, Sergio Parreno, Cesar Aragon
Copywriters: Kevin Miles, Ingrid Ramirez, Maricarmen Pagan